All of the fabric used in this collection is block printed by hand in India using traditional, conscious techniques. The fabric is then sourced by Jyoti at her local markets to be hand sewn into the designs.
Hand block printing is a centuries old Indian art form which utilises a hand carved teak wood block which is then dipped in dye and stamped by hand onto the fabric. The design for the block is usually a traditional Indian motif. The motif is traced onto a block by a master craftsman who chips away at the block to create a stamp.
WHAT JYOTI SAYS
I have done work for many brands and many boutiques in France, UAE, Nigeria, Singapore, Thailand...but they have never tagged my name. I really feel proud that Reverie will be writing my story and I am grateful to Lucy REVERIE'S OWNER. She is such a kind and generous lady I have ever met on Etsy ...From the very first conversation she gave me quite nice impression..I don't work anywhere except on Etsy so it will be like a global platform again ...giving our small brand glory and fame ....I promise to give the same quality and customer services in near future too...and my best wishes and blessings for Reverie and dear Lucy.